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Unleashing Brand potential through
robust lighting solutions
ABOUT THE COMPANY
FPA - Fluid and Power Automation
Dranding Consulting partnered with FPA to craft a distinctive brand that not only embodies the value they offer but also exudes uniqueness, modernity and excellence in showcasing a brilliant spectrum of electrical engineering and standout lighting solutions
THE CHALLENGE
FPA required a revitalized strategy to embark on a global journey, fueling their ambitions to expand beyond their current boundaries and establish a prominent digital presence. As a B2B brand operating primarily in Goa, FPA needed to transcend geographical constraints and embrace a digital transformation that aligned with their vision of global growth.
Solution
Dranding Consulting successfully implemented a robust marketing strategy that not only generated the right leads but also facilitated remarkable visibility and growth for FPA. Through a comprehensive range of the services (mentioned below), Dranding Consulting provided an all-encompassing solution that propelled FPA's business forward.
- Development and Creation
- Brand Strategy
- Marketing Strategy and Segmentation
- Business Development via Linkedin
- Social Media Management
- Media Planning
- Promotion
- Online Ad management
![FPA Brand Showcase (2)](https://drandingconsulting.com/wp-content/uploads/2023/06/FPA-Brand-Showcase-2-1024x1024.jpg)
![6 (1)](https://drandingconsulting.com/wp-content/uploads/2023/06/6-1-1024x1024.jpg)
![Strategically Branding FPA's Marketing Campaign Message: Be Bold, Be Bright, Be Brilliant](https://drandingconsulting.com/wp-content/uploads/2023/06/8-1-1024x1024.jpg)
![How we developed the visual identity Design for FPA](https://drandingconsulting.com/wp-content/uploads/2023/06/2-1024x1024.jpg)
THE RESULT
From Less known to Ministry-Recognized Country’s
Top 100 SME Honoree!
![Effective Social Media Marketing Strategy developed by Dranding Consultancy](https://drandingconsulting.com/wp-content/uploads/2023/05/FPA-Brand-Showcase-4-1024x1024.jpg)
![Brand Marketing Campaign for FPA | Stationary Diary Design By Dranding Consultancy](https://drandingconsulting.com/wp-content/uploads/2023/07/FPA-Brand-Showcase-2-1024x1024.jpg)
![Photoshoots conducted by Dranding as part of brand campaign strategy for FPA](https://drandingconsulting.com/wp-content/uploads/2023/05/FPA-Brand-Showcase-6-1024x1024.jpg)
![FPA Brand Marketing Campaign Ads By Dranding Consultancy](https://drandingconsulting.com/wp-content/uploads/2023/05/FPA-Brand-Showcase-8-1024x1024.jpg)
![Dranding believes in developing brand together. 'Be Brilliant Together' is their moto.](https://drandingconsulting.com/wp-content/uploads/2023/05/FPA-Brand-Showcase-7-1024x1024.jpg)
Innovations
The Lighting of the famous Atul Setu Bridge in Goa was used to showcase their innovative lighting solutions.
![Dranding Showcases FPA's skillful lighting up of the Atal Setu Bridge.](https://drandingconsulting.com/wp-content/uploads/2023/06/33-1024x682.jpg)
Independence Day
Christmas Day / New year Eve
![Branding Strategy: FPA Lights up Goa's Atal Setu Bridge in rainbow colours](https://drandingconsulting.com/wp-content/uploads/2023/06/DJI_0538-1024x682.jpg)